Be Mad, Create Change is about turning anger into advocacy. Founded by professional mermaid and shark conservationist, Alexis Jennings commonly known as "The Shark Guardian". Sharks are the heartbeat of our oceans and they need our help. As humans we share our planet with thousands of species and we deserve to have a voice when it comes to protecting it, together we all can be shark guardians. Be Mad, Create Change supports non-profit Project Hiu. They are aiming to provide an alternative income to fisherman in one of the largest shark fisheries in the world. The goal, to engage the fisherman in a very different role, tourism. A natural, alternative income that simultaneously and effectively protects sharks. This is "boots on the ground" shark conservation. Let's turn fear into fascination and let's "Be Mad, Create Change."