This campaign is about shifting the way we think about feeding and mealtimes by recognizing that safety, regulation, and connection come before pressure or performance. Every child deserves to feel supported, respected, and understood at the table. Proceeds from these shirts will support and help continue conversations around responsive, relationship-based feeding approaches that honor a child?s nervous system, autonomy, and individual experience with food. Proceeds will go to support Feeding Matters that is leading the way with support and research for children with PFD and ARFID.