Welcome to the official apparel and merchandise shop for the Beaver Watershed Alliance!

Whether you?re out on the water, working the land, or representing Northwest Arkansas pride around town, our gear is designed for folks who care about the creeks, rivers, hollers, and lakes that make our region feel like home.

Current Campaign: Holler Waters Run Deep

Our debut collection highlights the important connection between our vibrant Ozark communities and the water that powers them. From small upland creeks to the shores of Beaver Lake, protecting our water takes all of us. Holler Waters Run Deep is a nod to our shared natural heritage, and every dollar raised stays right here in the Ozarks to protect the water that connects us all and powers our everyday lives.

Where Your Support Goes:

When you shop with us, you're wearing your love for Northwest Arkansas on your sleeve?and putting your dollars directly into tangible conservation efforts right here at home. You help us:

• Restore Streambanks & Habitats: Stabilizing eroding banks with native vegetation to filter incoming runoff and safeguard water quality.
• Empower Landowners with Resources & Education: Connect local landowners and agricultural producers with financial assistance, free technical site visits, and workshops covering soil health, erosion solutions, native plants, and practical watershed care. Together, we keep working lands thriving while safeguarding our region?s source water.
• Community-Led Stewardship: Empowering volunteers of all ages with hands-on opportunities to protect, restore, and care for the creeks and streams in their own backyards.

Wear Your Watershed

This store will feature revolving limited-run campaigns, seasonal apparel, and classic Alliance gear. Wear your support proudly and join us in protecting Northwest Arkansas source water for generations to come!

Thank you for supporting the Beaver Watershed Alliance! Learn more about our work at beaverwatershedalliance.org.