About this campaign
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This shirt tells the story of a life that touched so many. It's covered in the things Bam loved most - because he loved and lived big.
Brian ?Bam? Markle was one of those rare people you never forget. The kind of person who walked into a room and instantly made you feel seen, safe, and stronger?just by being there. He was more than a friend?he was a brother, a partner, an uncle, and a constant source of support to so many of us. Bam had a way of lifting people up, always showing up when it mattered most. His sudden passing has left a huge hole in our hearts and our community, and this fundraiser is our way of honoring the love and light he gave so freely.
On June 19th, 2025, Bam collapsed during a beach volleyball game at Ocean Park in Santa Monica due to sudden cardiac arrest. Despite efforts to revive him, we lost him on June 23rd. His passing shook our entire community?and now we?re turning that heartbreak into action.
Immediate CPR and appropriate use of Automated External Defibrillators (AED) play a pivotal role in saving lives during sudden cardiac arrest. We are on a mission to make sure AEDs are readily available along our beaches, bike paths, and outdoor sports areas and our communities are trained in high quality CPR and AED usage.
All proceeds from this shirt will go directly toward:
? Installing AEDs along the beach path
? Providing CPR and AED training in our communities
? Hosting safety awareness events and outreach
? Supporting the launch of our nonprofit in Bam?s name
This shirt is more than a tribute.
It?s a statement. A spark. A step toward saving lives.
We wear this for Bam.
We wear this so no one else loses their best friend or family member to something that could possibly be prevented.
Let?s turn grief into purpose?one shirt, one AED, one life at a time.
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