About this campaign
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You?ve followed the smoke. Now wear it.
Our 2027 Great White Smoke merch brings a fresh look to the crowned pig you know, with new colors to make it your own. From tailgates and barbecue weekends to your everyday rotation, take a little GWS with you.
Every order supports our independent barbecue business and the crew behind it. Whether you?ve grabbed lunch at the truck, cheered us on at a competition, or just found us?we?re glad you?re here.
Pick your style, choose your color, and grab yours. Got a barbecue lover on your gift list? We?ve got them covered, too.
Thanks for wearing our name and being part of the Great White Smoke family.
Follow the smoke. Wear the pig.
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