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The easy way to design and sell t-shirts online

  • 100% free
  • Easy setup
  • Fast payouts

Sell shirts online without inventory through a Bonfire campaign. It's 100% free, you get a fast payout, and we’ll ship your products directly to your buyers.

Sell shirts online to equip your whole team with custom gear!
When you sell t-shirts online, you can choose the styles and colors that will appeal most to your crew.
Anyone can sell custom shirts online. All you need is a design or an idea!

How to sell shirts online with Bonfire

Design or upload artwork to start selling t-shirts online.

Design or upload artwork

Upload custom artwork or create your design right on Bonfire.

Promote and sell t-shirts online by maximizing social media.

Promote and sell

Spread the word on social media while we handle everything else.

Once you sell t-shirts online, they’ll be shipped directly to your buyers.

Shirts are shipped

Sit back as orders are printed and sent directly to your buyers.

The final step to selling t-shirts online is getting paid for your efforts!

Get paid

Get a fast payout of 100% of the campaign profits.

Create an online t-shirt store

Make it easy for users to browse all of the custom shirts and apparel you’ve designed by creating a free online store. It only takes a few minutes to create and you can customize them to match your brand.

Open your store

Choose the custom apparel you want to sell online

Browse our curated selection of premium t-shirts, hoodies, tank tops and more. Find a variety of styles, sizes, colors and fabric options like ringspun cotton, polyblends, heavyweights and more.

See full catalog

Upload your own design or create your own right in our design tool

Upload your own custom artwork or use our library of thousands of free fonts and graphics.

Bonfire’s design tool makes it easy to sell shirts online featuring your custom artwork or free graphics.

Set your selling prices

Set your own selling prices and determine your profit margins. As you sell more, your profit margins per shirt will increase.

You can also change your campaign settings, such as setting your campaign duration and enabling fundraising.

Accept tips

Turn on tipping to allow users to leave you a custom tip at checkout.
Make sure you choose the pricing model that work best for your audience and your t- shirt

Customize your page

Connect with your community right from your campaign page. Craft a compelling title and summary and add in videos to bring your story to life.

Create a custom campaign page to sell shirts online and showcase your personal story.

Promote and sell your shirts

Spread the word to your audience via social media, your website or whatever other channels work best.

Watch sales stats in your seller dashboard while your community visits and buys from your mobile-friendly campaign page.

Shirts are printed & shipped

Sit back and relax. We take care of printing and shipping orders to buyers anywhere across the world.

Receive profits

It’s a win-win. Get a fast payout of the campaign profits while your buyers proudly wear their new favorite shirt.

Being able to run a large scale campaign on Bonfire has been amazing.

Author image

Daniel Leon-Davis

Senior Creative Director at Soze
New York, NY

Features to help you sell your shirts online

Custom campaigns

It’s easy to create a public campaign page that’s as unique as your community.

Smart profit margins

As your sales increase, so do your profits. We’ll pass any savings we get on to you.

Mobile friendly reporting

Track sales and orders with our mobile-friendly seller dashboard and email alerts.

Flexible fundraising options

Turn any campaign into a fundraiser for a favorite cause with donations and goals.

Top quality prints

Our designers ensure that your artwork prints exactly how you intended, 100% guaranteed.

Scalable production

Whether you sell 10 or 10,000 items, we'll fulfill any volume of orders quickly and accurately.

Incredible across the board – I've already begun recommending to others to use Bonfire! I'm looking forward to launching new campaigns.

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RJ Thompson

Awesome Foundation
Youngstown, OH

Ready to start selling shirts online?

You’re only one step away from kicking off a campaign on Bonfire.


Help center

Read through answers to frequently asked question to help you get started. Read more

Drop us a line

Prefer to talk to someone? Send us a message, and we'll be in touch. Contact Us