About this campaign
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Last year, Brooks McEwen passed away from Mast Cell Leukemia. During her time in the hospital, she was on a constant flow of blood and platelets. The generosity of others, quite literally, kept her going during her battle.
In her final days, she asked that we pay it forward. So, after a successful campaign last year that saw over 100 friends, family, coworkers, and strangers donate blood in her name, we're continuing to do exactly that!
More than 4.5 MILLION lives in the U.S. are saved annually through blood transfusion. And one donation can save multiple lives.
So let's roll up our sleeves (and look good doing it in this merch) for Brooks!
Give Blood! Save Lives!
*Logo designed by Brooklyn artist Erin Odenkirk!*
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